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MKTG (MindTap Course List)

MKTG (MindTap Course List)

$16.12 USD
$93.00 USD $16.12 USD
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Author

Lamb, Charles; Hair, Joe; McDaniel, Carl

Description
MKTG from 4LTR Press connects students to the principles of marketing―bringing them to life through timely examples showing how they’re applied at the world’s top companies every day.
Book Details

Publisher: Cengage Learning

ISBN-13: 9780357127810

ISBN-10: 0357127811